Tanzania: TTB On Course to 'Best Board' Award

By Marc Nkwame

Arusha — The Tanzania Tourist Board (TTB), has moved up to become one of three finalists in the Best Tourist Board Africa category for the 2015 Travvy Tourism Awards.

The TTB Public Relations Officer, Mr Geoffrey Erneo Tengeneza, said in an official statement that the performance indicates that Tanzania's tourism sector is continuing to perform well at the international arena.

Apparently the Tanzania Tourist Board which is the country's organ responsible for marketing this precinct as a tourist destination is lined up for the Awards that recognize the highest standards of excellence in the industry today and honours travel companies, travel products, travel agencies, travel executives, travel agents and travel destinations.

The other two finalist countries under the category are South Africa Tourism and Namibia Tourism Boards. Selection of the finalists is based on votes by travel agents. The final two winners in the respective categories are determined by the award-winning Travel Alliance editorial team. The Annual Travvy Awards will be presented by TravAlliancemedia at a Gala Awards night, New York City, January 6, 2016.

"Tanzania is honoured to be among the finalists for Africa. This is the result of the dedicated and pro-active work in the US market by Tanzania Tourist Board (TTB), together with The Bradford Group and the board's US representative.

"Strong backing has also emanated from Tanzania National Parks and Ngorongoro Conservation Area Authority as well as the Tanzania Embassy in Washington and the Tanzania Mission to the UN in New York," said the Permanent Secretary of the Ministry of Natural Resources and Tourism, Dr Adelhelm Meru.

He further said that in addition to Tanzania having some of the world's most renowned tourism icons, the Serengeti and the Great Animal Migration, Mt Kilimanjaro, the Ngorongoro Crater. Also in this category are the hidden tourism gems of the south, the Selous Game Reserve and Ruaha National Park.

Visitors from all over the world are also attracted to Tanzania because of its peace and tranquility, stability and prevailing democracy in the country that makes Tanzania a suitable place to stay.

This new development comes after recent developments where Tanzania Mainland and Zanzibar were named by the US Travel and Leisure Magazine among the annual Best Places to Travel in 2016.

Tanzania was also named among 52 places to go this year by the 'New York Times', the best African Destination to visit by the Fox News Channel, the best safari Country of Africa by SafariBookings.com and Tanzania's Mt Kilimanjaro and Serengeti National Park being named two of the greatest parks in the World by National Geographic Magazine to mention just a few. Destination Tanzania has also received continuous positive coverage in the major travel publications and broadcast media.